SPICE RUBS

PANIOLO STEAK RUB

Transform your steaks into culinary masterpieces with our “ Paniolo Steak Rub”, named after the famous Hawaiian cowboys of Upcountry Maui. It features the smoky sea salt flavor mixed with our special spice blend and is ideal for grilling, roasting, or pan-searing, ensuring a flavor-packed steak experience. 

ROOSTER RUB

Elevate your chicken dishes to mouthwatering perfection with our “Rooster Rub”, featuring Hawaiian sea salt and our special spice blend, designed to bring out the best flavors when roasting, grilling, or sautéing chicken. Inspired by our infamous Maui roosters that have been keeping us up all night.

GONE FISHING RUB

Enhance the flavors of your seafood dishes with our Seafood “ Gone Fishing” rub, crafted with Hawaiian sea salt and our special spice blend. Perfect for seasoning, grilling, or baking seafood, ensuring a delectable five-star seafood experience. Works well on any seafood, even the one you caught at the grocery store after you were “gone fishing”.

ALOHA FRIDAY BBQ RUB

Introducing our “ Aloha Friday” Hawaiian Pineapple BBQ Rub, blending the tropical sweetness of pineapple with Hawaiian sea salt and our special spice mix. Perfect to create irresistibly flavorful and aromatic island-style BBQ dishes for your “Aloha Friday” and any day of the week.